New Product Introduction Planning
We engage and review the customer marketing and product requirements (MRD and PRD). Based on our deep expertise and hands-on experience, we scope the development process and outline the proposed program schedule, resource plan, and risks. Our Statement of Work (SOW) becomes the engagement roadmap.
We review with our customers the project objective, value proposition and use cases. With our experience, we help customers identify any high-risk product features and hard constraints that could impact the overall product launch
Cost/Margin and Cash Flow
Regulations and Safety Requirement
Go-to-Market Plan and Launch Schedule
Access the landscape of development solutions to converge on a design direction and define the most efficient product development strategy that meets customers’ requirements.
We benchmark the competitive landscape and market-leading products to identify the most efficient approach to development
We evaluate alternative core technology solutions and present recommendations that optimize cost, schedule and feature set trade-offs
We explore high-risk product features and develop prototypes to demonstrate product performance and associate cost drivers
We finalize the Product Requirement Document (PRD) and create the Statement of Work that becomes the engagement roadmap.
We confirm availability and cost of all required raw materials and key components required for product development. We will also identify and secure expertise needed from our professional partner network
We will form a detailed team structure and end-to-end program roadmap
Identify any risks, dependencies and mitigation plans